Living Bathrooms

Företaget Mässor & Events Duravit Design Days

Magical days in Hornberg: in the run-up to the ISH leading international trade fair, Duravit raised the curtain on an exclusive four-day event and presented the fireworks of this year’s new products to some 1,700 customers, journalists, architects and planners from 50 countries around the world. The illusionist, Jean Garin, presented the new products in his own unique way:

His performance was a mix of appearance and reality and included “magical” computer animations that interacted with actual product information in order to set the scene for the new products. A particular highlight was the presence of the designers who created the new products for Duravit and who introduced their designs in person. 

“We’ve never had such an ‘armada’ of new bathroom concepts”, said Management Board Chairman, Franz Kook. “we’ve done some quite far-reaching research and, in collaboration with high-profile international designers, have developed concepts that introduce a new style direction, and not just for the luxury sector.” There are 14 new projects in total – including four new design lines.

Kook was convinced that the high pace of development at Duravit is an important prerequisite for differentiating the company from the competition and for its future success.

More than ever before, the new products presented highlight the diversity of the range: for example, the range of new products not only includes the first opulent range by Duravit but also a popular range – always paired with high added value in terms of design.

Esplanade by Sergei Tchoban


Duravit developed the Esplanade bathroom range in cooperation with German-Russian architect, Sergei Tchoban. This range stands for contemporary opulence and is not ostentatious but spacious and pleasurable and tailored to meet the requirements of a modern, cosmopolitan target group.  “Contemporary opulence is about allowing that little bit more yet keeping one’s feet firmly on the ground.”

Onto by Matteo Thun


With Onto, designer Matteo Thun placed the emphasis on the beauty of economy and so created a complete bathroom range aimed predominantly at the commercial sector. The ceramic acts as a carrier for the wooden console, which ends in a delicate downward angle at the front and frames the basin with a gentle curve. This creates a new, dynamic character. In addition, Onto ensures quick and easy assembly and reduces both installation and cleaning times.

Darling New by Sieger Design


The Darling range emerged in 1994 as a result of the long-term partnership with Sieger Design. The idea behind it, namely plenty of design for a little money, was to catch on in a big way. In 2011, the Darling New range with its harmonious circular form is at the zenith of its time. The new visual leitmotif is the delicate rim that features on the ceramics, bathroom furniture and bathtubs. Darling New is unmistakeable thanks to the fresh young colours of the furniture fronts and the wide rim of the bathtubs.

Open Space, Nahho und Paiova Erweiterung by EOOS


In the past, the EOOS design group has created very emotional products for Duravit for the wellness area. This enables the bather to stretch out and float in the water whilst the new sound module ensures a particularly enjoyable sound and musical experience both above and below the waterline.  
Open Space stands for the transformation of a high-quality corner shower into a discreet wall covering that conceals tap fittings and showerheads to optimum effect. Two glass doors – either translucent or mirrored – are fitted into a brilliant chrome frame. After taking a shower, they can simply be folded against the wall to create additional space.
Also new from EOOS is a variant of the Paiova bathtub that allows two people to bathe side by side; thanks to advanced acrylic technology, its trapezoidal shape can be formed from a single block and the universal covers transform the bathtubs into comfortable relaxation decks.

St. Trop, Erweiterungen für Starck 1 und Starck 2 by Philippe Starck


Philippe Starck has again been designing for the Hornberg-based company: he extended his 1994 Starck 1 bathroom range, which has long since become an undisputed bathroom classic, to include new washbasins – circular, square and tri-oval, which are also available as console basin with matching furniture. He introduced geometric variations to the legendary “barrel”.  As cylinder or cuboid with new matching ceramic, the interiors offer practical storage space. Starck has also redefined the mirror and mirror cabinet with a light square. The Starck 2 programme was extended to include new console basins and completely new toilets and bidets that are closed at the sides.
However, as if this were not enough, the new St. Trop steam shower by Philippe Starck offers pleasurable showers on just one square metre and is also a visual highlight. The door is akin to a frame in which the person taking a shower becomes the motif. The overhead shower and powerful steam bath ensure particular relaxation and an inviting stool made of heat-resistant material is a sculpture in its own right.
The SensoWash business area is all about the contemporary form of toilet hygiene. Duravit and Philippe Starck have collaborated on the SensoWash Starck shower-toilet seat that premieres outstanding design and showering comfort in equal measure – a symbiosis with which Duravit wishes to set new standards for the toilet in Asia, Europe and America. The unusually flat and slimline design offers maximum comfort: Rearwash, Comfortwash, Ladywash and a dryer are all operated by a remote control housed in a silver-coloured, elegant cuboid. Numerous other functions and features enhance comfort and safety.
Visitors from all over the world were impressed with the variety of new products, the atmospheric presentation and, last but not least, the enthusiasm of the entire Duravit team and shared Frank Kook’s optimism about the future: “In the last two years, we have researched and developed in very different directions. The positive response of our guests still far exceeds our expectations. “So we all have good reason to look to the future with confidence.”

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